Let’s be honest – a Barbie doll requires no special introduction.

Since her debut in 1959, the Barbie doll has captured the hearts of generations, constantly evolving with its audience. While Barbie was once associated with unrealistic beauty standards, newer additions promote diversity and inclusivity.

Now you can find Ken, curvy dolls, dolls with Afro hair, and so much more. You can also choose from a wide range of Barbie toys beyond the doll itself that spark imagination in seconds.

To help you pick the perfect gift, we’ve compiled a list of the 24 best Barbie toys—from iconic dolls and playsets to themed items and accessories.

The Best Barbies for Kids

Looking for the best Barbie gifts? Whether your child is a longtime fan or just caught the Margot Robbie Barbie wave, these picks will bring endless joy.

1. Barbie DreamHouse

This mammoth playset is 43 inches tall and 41 inches wide with 75+ storytelling pieces. It comes furnished, and kids can redesign rooms for hours of play (ages 3+, watch for tiny parts).

Approx. $185 on Amazon.

2. Barbie Color Reveal Set

Color-reveal and surprise toys are huge. Unbox 21 mystery boxes with accessories, party décor, and more (ages 3+, unboxing can get messy).

Just over $75 on ToyShnip.

3. Barbie Lunar New Year Doll

Elegant and culturally significant, this display-worthy doll celebrates the Lunar New Year (ages 3+).

Just over $50 on ToyShnip.

4. Barbie 1960s Busy Gal Re-Release Gold Label Doll

A nostalgic reproduction of the 1960 Busy Gal fashion doll, great for older kids and collectors (10+). A little over $100 on ToyShnip. (Out of stock)

5. Barbie Club Chelsea Doll & Carnival Playset

Working Ferris wheel + whimsical details deliver lively storytelling (ages 3+, small parts caution).

Around $18 on Amazon.

6. Barbie Baby Doctor Playset

Role-play compassionate care with two baby patients and clinic accessories (ages 3+).

A little over $35 at Walmart.

7. Barbie Careers Farm Vet Doll & Playset

Animal lovers will adore the calf, lamb, pony, and more (ages 3+, mind tiny chicks!).

A little over $73 at Walmart.

8. Barbie Gymnastics Coach Dolls & Playset

Coach + student = show-stopping routines and confidence (ages 3+).

About $23 on Amazon.

9. Barbie Glam Getaway House

Packable house for play anywhere (some parts can be flimsy; ages 3+).

About $45 on Amazon.

10. Barbie Pop-Up Camper

Transforms into a 3-story playset with a pool (best for older kids; listed for ages 10+).

About $330 on Amazon.

11. Barbie Dreamtopia Princess Doll

Vibrant colors and fantasy flair (dress isn’t removable; ages 3+).

About $11 on Amazon.

12. Barbie Supermarket Set

Detailed checkout, shelving, and tons of grocery pieces (ages 3+, watch tiny items).

About $34 on Amazon.

13. Barbie Rainbow Lights Mermaid Doll

Mermaid magic with a glimmering, light-up tail (ages 3+).

About $20 on Amazon.

14. Barbie DreamCamper

Classic hot-pink camper plus 60+ accessories for road-trip play (ages 3–7).

About $100 on Amazon.

15. Barbie Dreamplane Playset

Fasten seatbelts—this set brings in-flight fun (hefty for smaller kids; ages 3+). Includes an adorable puppy travel buddy.

About $80 on Amazon.

16. Barbie Fashionistas Ultimate Closet

Wardrobe fun for outfit swaps and styling sessions (ages 7+).

A little over $40 on Amazon.

17. Barbie Convertible

Shiny pink two-seater for open-road adventures (ages 3+).

A little over $28 on Amazon.

18. Barbie Doll & Horse

Perfect for equestrian-minded kids—simple, sweet, and ready to ride (ages 3+).

About $27 on Amazon.

19. Barbie Skipper Babysitters Inc. Doll and Stroller Playset

Care-giving play with Skipper and a red-haired baby (ages 3+).

About $23 on Amazon.

20. Barbie Care Clinic Vehicle

Ambulance-style vehicle with lights and sirens for rescue play (ages 7+).

Just under $80 on Amazon.

21. Barbie Signature BarbieStyle Fully Posable Fashion Doll

For fashion-first play: fully posable and style-forward (ages 6+).

About $65 on Amazon.

22. Barbie Astrophysicist Doll

Barbie x National Geographic inspires curiosity about space (ages 3–7).

A little over $16 on Amazon.

23. Barbie Malibu House Playset

Two stories, six rooms, and lots of accessories in a portable package (ages 3+; packing up can be tricky—teamwork time!).

A little under $120 on Amazon.

24. Barbie 3-Story Townhouse

Contemporary design across three floors with tons of details (ages 3+).

About $100 on Amazon.

Factors to Consider When Choosing a Barbie Toy

Barbie’s variety can make choosing tough. Keep these in mind:

Age Appropriateness

Confirm the manufacturer’s age guidance (many sets are 3+). Check for small parts and safety standards.

Personal Interests

Match toys to passions: animal lovers might love the Farm Vet set; ocean dreamers will adore the Rainbow Lights Mermaid.

Budget

Collecting can add up. Shop smart at an online toy store that offers solid pricing on dolls and accessories.

Play Possibilities

Look for sets with multiple moving parts and setups (like the Chelsea Carnival Playset) to keep kids engaged longer.

Skin Tones

Consider a mix of skin tones to reflect and celebrate diversity—kids love seeing themselves and others represented.

Blonde Hair and Other Hair Colors

Beyond classic blonde, explore brunette, redhead, and black-haired dolls—or add fun streaks for variety.

Making Playtime More Meaningful With Barbie

Barbie is more than a pretty doll—she’s tried almost every career and comes in many ethnicities, body types, and abilities. With guidance, kids can explore empathy, respect, inclusivity, and big dreams through play.

Enhance Learning Through Play: Make Your Purchase Today

No doll compares to Barbie’s versatility—fashion moments, empowering careers, and endless imaginative play.

Browse the list above, then head to ToyShnip to order your favorites at great prices.

FAQs

What is the #1 best-selling Barbie?

Totally Hair Barbie (1992) is the #1 best-selling Barbie doll of all time, with 10+ million sold worldwide.

Which Barbie brand is the best?

Mattel is the brand behind Barbie—so it’s the best Barbie brand by definition.

What is the most popular Barbie of all time?

Totally Hair Barbie remains the most popular, with tens of millions sold worldwide.

What is a #1 Barbie?

The “#1 Barbie” refers to the first Barbie ever released: the No. 1 Ponytail doll from 1959.